Barter is a rude form of exchange, based
on directly swapping goods for goods
without the intermediary of money.
Exchange becomes more important as
individuals specialize in the production
of goods and services. Money considerably
facilitates exchange because everyone
accepts it in trade. In a money
economy, individuals devoting all their
energies and skills to the production of
one commodity, such as cattle, can trade
cows for money, and use money to buy
groceries, televisions, automobiles, and
so on. In an economic system based on
barter, a cattle rancher must find someone
who wants to trade cows for everything
else he or she may want to acquire.
To buy a television, the cattle rancher
would have to find someone with more
televisions than he or she needs for personal
use, and who is in need of a cow.
The cattle rancher, having more cows
than needed for personal use, will trade
a cow for a television. Economists call
this conglomeration of circumstances a
double coincidence of wants.
Barter exchange is necessarily time
consuming and inefficient. It is hard to
imagine someone working in a propeller
shop, making propellers for airplanes,
receiving pay in a bundle of propellers,
and then trading propellers for everything
they need. Money simplifies
exchange and results in a constant ratio
in the exchange rate between propellers,
and say, televisions.